Posts

6 - Planning the adverts

Image
Learning Outcome 2 (U20) : Be able to plan a cross media advertising campaign to a client brief P2 (U20): Create a plan for a cross media advertising campaign in response to a client brief P3 (U20): Create a pre-production plan for the media components in the planned advertising campaign (P2 P3 Both group tasks done with Benji and Harrison) Below are the different documents which I have used before and during my project. All of these documents together have allowed for great organisation and efficiency, allowing us to complete the project by our deadline. Project plan for Pre-Production, Production and Post-Production The project plan was created to give us a schedule to follow. This was useful as it allowed us to stay on top of our tasks and work to be completed by our set interim deadlines. Mood board This mood board was used as inspiration for our billboard, magazine and promotional video. This allowed us to brainstorm and come up with di...
Post a Comment
Read more

8 - Evaluate the adverts

Image
Learning Outcome 3 (U20): Be able to produce the planned media components M3 (U20): Explain how the created media components comply with the codes and conventions of the media sectors Codes and conventions  are essential when making media products and lead to success if followed corrections. Codes are a system of signs which create meaning whilst conventions are the manner in which something is completed. They are used across all media products including the three we have created. Many things must be taken into consideration when following these codes and conventions such as the target audience, client brief and the type of product/service which is being advertised.  Below I will be discussing how we followed codes and conventions when creating our three different promotional forms. These three forms were: - Promotional video - Billboard advert - Magazine advert These 3 forms were selected as they were the ones which Carter soft drinks ...
Post a Comment
Read more